IHG Hotels & Resorts partners with the Arab travel market for the 2023 edition

Crowne Plaza Dubai Hotel

International buyers and media attending ATM will be hosted by hotels across IHG’s portfolio of brands

Arabian Travel Market (ATM) has signed an agreement with IHG Hotels & Resorts to become its official hotel partner for ATM 2023, which will be held at the Dubai World Trade Center from May 1-4.

Leading international hotel group IHG will officially welcome nearly 200 leading international media and key industry buyers from the UK, Germany, Spain, France, Italy, Israel, Turkey, India, GCC, USA, Egypt and South Africa.

The agreement will allow IHG to showcase its InterContinental branded properties in Dubai, as well as voco Hotels, Crowne Plaza Hotels and Resorts and Hotel Indigo to top industry professionals representing luxury, leisure, MICE and travel. business. In addition, IHG will also host the coveted Official ATM Party.

The theme for next year’s ATM Showcase is “Working Towards Net Zero” and RX (Reed Exhibitions), the organizer of ATM, will celebrate its 30th annual event by unveiling a dedicated commitment to sustainability, not just to make the more sustainable ATM 2023 event, but to announce 30 long-term goals, as ATM works towards Net Zero in line with RX Global’s commitment.

Commenting on the announcement, Haitham Mattar, IHG Managing Director for IMEA, said, “We are delighted to extend our long-term relationship with RX as hotel partner for Arabian Travel Market 2023. We are particularly interested in the theme of the show “Working towards Net Zero”. because it aligns well with IHG’s Journey to Tomorrow, our ten-year responsible business program focused on our people, our planet and our communities.

“This partnership represents a great opportunity for IHG to showcase the work we are doing on a series of far-reaching commitments to drive environmental and social change to meet the demand for sustainable stays from millions of our customers around the world. .


“As a regular global exhibitor with RX, we have experienced great attendance and interest at many of their shows around the world and in particular at ATM. The show’s success was particularly evident in 2022, as the world resumed face-to-face encounters, building strong personal networks and long-term business relationships. The show provided a great backdrop for the launch of our new ‘IHG One Rewards’ program and in 2023 we look forward to deepening our loyalty offering for the Middle East.”

ATM 2022 attracted over 24,000 visitors and welcomed over 31,000 attendees, including 1,600 exhibitors and attendees from 151 countries, across 10 halls at the Dubai World Trade Centre.

Danielle Curtis, Exhibition Director, Arabian Travel Market, said: “Arabian Travel Market is committed to the Middle East, which has some of the most ambitious and exciting development plans in the world. This partnership with IHG presents an ideal opportunity to align one of the region’s leading hotel groups with our unparalleled event platform.

“The official hotel partnership is critical to the continued success of Arabian Travel Market, and the correlation between attracting quality buyers and delivering a quality hotel experience has been a major factor in generating interest and securing attendance from leading travel professionals. the travel industry.”