Big spenders: Tourists in the Balearic Islands are spending 20% more than before the pandemic. Image: Government of the Balearic Islands
For the first five months of 2022, spending by foreign tourists in the Balearic Islands was 20% higher than it was for the same period before the pandemic.
Foreign tourists visiting the Balearic Islands this year are spending 20% more than before the pandemic, as revealed by the Tourism Spending Survey (Egatur) released on July 4 by the Spanish National Institute of Statistics ( INE), as well as data collected by the Balearic Institute of Statistics (Ibestat).
According to data from January to May this year, the average spend per visitor was €1,124, compared to just €939 for the same period in 2019. This year sees record arrivals, expenditures and profitability. Not only that, but the time people stay in the Balearic Islands is also increasing, from an average of 5.9 days in the first five months of 2019 to an average of 6.9 days in 2022.
These favorable circumstances brought total spending by international tourists for the first five months of the year to 3,641 million euros, 11.7% more than in 2019, when the figure was 3,263 million. euros. In May alone, total expenditure amounted to €1,816 million, 12.7% more than the €1,611 million for the same month of 2019.
According to Ibestat, tourists who had Mallorca as their main destination spent 3,148.81 million euros between January and May, while those who visited Menorca spent 256.15 million euros and those who traveled to Ibiza -Formentera have spent 660.58 million euros. The variation compared to the same months of last year was 418.85% for Mallorca, 556.63% for Menorca and 583.13% for Ibiza-Formentera.
About 20.1% of tourist spending went to tourism packages, 39.28% to spending on accommodation and food, and the rest (40.62%) to transportation, activities and other spending.
The Economic Model, Tourism and Labor Advisor to the Government of the Balearic Islands, Iago Negueruela, expressed his satisfaction after learning the figures and said that they indicate that “not only do the islands manage to recover the tourism lost during the pandemic, but visitors are also staying longer and spending more, bringing greater profitability to the sector.
Negueruela also highlighted the progress that the Balearic Islands have made towards “better quality, more environmentally friendly and more profitable tourism than before the pandemic”. Finally, he spoke about the role that the new law on sustainability and the circulation of tourism will play in the future, since it will allow the Balearic Islands to continue to occupy the leading position that it has always occupied.
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